After the Centers for Disease Control and Prevention (CDC) encouraged the general public to use cloth face masks in communal settings, the Internet now thrives with various cloth mask options for people to flaunt and wear. The known first line of defense against COVID-19 has now become a necessary tool in the “New Normal,” but like everything else in life, not all masks are created equal. 

Almost every day, new cloth mask designs are being released frequently. However, when some put so much flawed emphasis on stylistic ideas over user safety, cloth masks become a mixture of a fashion statement and a faux pas.

Good thing, Cottonique, the leading hypoallergenic clothing company in the United States, takes the idea of mask-wearing up a notch with its newest addition to the roster of 100% organic cotton face masks. Enter the Elite Plus Hypoallergenic Face Mask: an epitome of comfortability, protection, and innovation.

This newly-released face mask wallows in the softness of 100% organic cotton. Its latest accessories are designed to adjust the ear loops according to your face contour, giving a fresh take on cloth face coverings.

The Elite Plus is also consistent with the considerations set by the CDC. To actively protect oneself from the outbreak, the US health agency said cloth masks must have:

A SNUG FIT

For cloth masks to work properly, it must fit snugly against the side of the face, completely covering the nose and mouth without abrading the skin. 

The Elite Plus does just that. Its double-dart full coverage pattern fits comfortably to the contours of the wearers' face. Moreover, the aluminum nickel-free nose bridge allows wearers to fix the position of the mask in their desired fit without slipping down the user's face. The nose bridge, which makes the mask better fitting, can be removed as well depending on the user’s preference. 

MULTIPLE LAYERS OF FABRIC

To significantly reduce the spread of respiratory droplets, two to three layers of fabric are needed. According to studies, multiple layers of fabric work best to filter particles. The higher the thread count, the better its filtering effect. 

Cottonique deeply understands such findings. That’s why the Elite Plus utilizes double-layered all-natural cotton in its face masks, keeping wearers protected from COVID-19 and unwanted allergens. It also houses an integrated internal pocket for users to put an added filter.

SPACE
It goes without saying: a cloth mask that restricts breathing defeats its purpose. According to the CDC, cloth masks shouldn't be too loose to create a barrier that blocks as much air as possible yet not so tight that it gives you less room to breathe well. 

Made from drop-stitch texture, the Elite Plus provides ease of breathing and comfort to wearers. Its pure organic cotton, a known breathable material, pleats the fabric to stretch as you talk, giving users more space to breathe. In these trying times, comfort is what people need and not suffocation. 

EAR LOOPS
If there's one thing that you're allowed to hold when wearing masks, it's the ear loops. The CDC advised everyone that since the surfaces of masks may be contaminated after using, only the ear loops on the back are safe to touch when taking it off.

For that reason, Cottonique added premium accessories to the Elite Plus' design to adjust the ear loops more easily. The latest add-on not only keeps your face secure from the virus and allergens but also lessens mask-touching when putting the mask on. 

WASHABLE

Last but surely not least, cloth masks should be washable. Since people will use the same masks almost every day, it is imperative that we ensure that the cloth mask can be laundered and machine dried without damage or changes in shape.

Since Cottonique believes that a part of wearing a mask is washing a mask, the allergy-free apparel knuckled under to make the Elite Plus a durable, must-have face mask piece safe for you and the environment. 

In truth, people don’t need a sea of masks filled with every imaginable shape, style, and size. We only need one quality cloth mask that is undeniably comfortable, incredibly reliable, equally protective, and remarkably hypoallergenic.  

Available in colors Black and Natural, the Elite Plus Hypoallergenic Face Mask with Adjustable Earloops and Nose Bridge is now available. Head over to this link to see for yourself why Elite Plus is worthy of its name.
September 23, 2020 — Nathan Mariano

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